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Home / Cakes & Cupcakes

New Jersey Crumb Coffee Cake

A moist, tender cake topped high with delicious chunks of cinnamon sugar goodness!

Erren Hart

|

last Updated:

04/24/2023
4.89 from 144 votes
Jump to Recipe Video
Serves: 16 slices
Prep: 15 minutes mins
Cook: 45 minutes mins
a square of Crumb Coffee Cake on a plate with more slices behind it
a fork holding a bite of Crumb Coffee Cake
Crumb Coffee Cake with a thick crumb topping and topped with powdered sugar
a Pinterest pin showing a sliced Crumb Coffee Cake
A Crumb Coffee Cake with a slice cut from it.
a Pinterest pin showing a sliced Crumb Coffee Cake
Crumb Coffee Cake piled high with crumb topping and topped with powdered sugar

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This Crumb Coffee Cake recipe makes an incredibly moist cake with a buttery cinnamon crumb topping – just like you find in NJ bakeries.

a Crumb Coffee Cake with a slice cut from it

You’ll love the generous amount of buttery cinnamon crumbs atop this moist and delicious cake – a true favorite of mine. With a hint of vanilla and a subtle tang from the buttermilk, it’s sure to become one of your favorites too!

  • Why This Recipe Works
  • Ingredient Notes
  • Step By Step Instructions
  • Erren’s Top Tips & Variations
  • Storage & Freezing Instructions
  • Recipe

Growing up in New Jersey, I loved cakes like Entenmann’s Crumb Coffee Cake and Crumb Buns from the local bakery.  I have a weakness for anything with a crumb topping!

On Sunday mornings, my parents always had fresh rolls and crumb cake from the bakery.  The best was when it was still warm!

Food can really remind you of home. When I lived in England, crumb cake wasn’t sold there, which forced me to try to recreate this beloved favorite. The good news  – this Jersey Girl can bake!  This is my version of the Entenmann’s cake of my childhood.   I warn you – it’s addictive!  

Why This Recipe Works

  • Pairing buttermilk and baking soda helps create a tender and moist cake.
  • Using baking powder and baking soda ensures the cake rises well and has a light texture.
  • Using cake flour in the crumb topping produces a more tender and delicate texture.
  • The generous topping of buttery cinnamon crumbs adds flavor and texture to the cake.
a slice of Crumb Coffee Cake on a white plate with a fork

Ingredient Notes

all of the ingredients for Crumb Coffee Cake laid out on a table

Butter: Use unsalted butter to control the amount of salt in the recipe.

Flour: For the cake, use all-purpose/plain flour. Make sure to measure the flour correctly by spooning it into the measuring cup and leveling it off with a knife.

Baking Powder and Baking Soda: Using baking powder and baking soda ensures the cake rises well and has a light texture.

Salt: Fine kosher or table salt will both work in this recipe.

Vanilla: Pure vanilla extract and vanilla bean paste will produce the best flavor, but artificial vanilla will also work.

Eggs: Use 2 large eggs at room temperature.

Buttermilk: If you don’t have buttermilk, you can make a substitute by mixing 1 tablespoon of vinegar or lemon juice with 1 cup of milk. Let it sit for 5 to 10 minutes until it thickens.

Cake Flour: Use cake flour in the topping for a more tender crumb. You can make your own or use all-purpose/plain flour if you don’t have it. To make 3 cups of cake flour, measure out 3 cups of all-purpose flour into a bowl. Remove 6 tablespoons from the measured amount and replace it with 6 tablespoons of cornstarch. Sift the mixture together 4 to 5 times to ensure a lighter texture and evenly distribute the cornstarch.

Brown Sugar: You can use either light or dark brown sugar in this recipe, depending on your preference.

Cinnamon: Use good-quality ground cinnamon.

Step By Step Instructions

Preheat the oven to 350°F/175°C. Grease a 9×13-inch baking pan. This step ensures that the cake doesn’t stick to the pan and comes out easily.

a 9x13 inch pan sprayed with baking spray.

Making The Topping

To make the topping for the Crumb Coffee Cake, add 3 cups of cake flour, 2 cups of packed brown sugar, 2 tablespoons of ground cinnamon, 1 teaspoon and of salt to a large bowl.

The dry ingredients of the Crumb Coffee Cake topping in a glass bowl

Then whisk together to combine the ingredients together.

Sift the ingredients through a fine sieve for a lighter, less crunchy crumb. This will help ensure the crumbs don’t sink into the cake.

the dry ingredients of the Crumb Coffee Cake topping being sifted into a bowl

Add 1 cup (2 sticks) of melted butter to the dry ingredients.

The butter being poured into the dry ingredients of the Crumb Coffee Cake

Then mixing gently to incorporate. You just want to moisten the flour enough to form clumps when pressed together. Mix gently until there is no visible dryness.

Work the butter into the flour mixture with a fork or pastry cutter for the lightest possible crumb.

Squeeze a handful of the topping into your hand. If it doesn’t clump together, add a little more melted butter until it does. This step ensures that the crumb topping will stay together while baking. Set the crumb topping aside.

the topping mixed in a glass bowl with a pastry cutter

Making The Cake

For the cake batter, mix together 2½ cups of all-purpose flour, ½ teaspoon of baking powder, 1 teaspoon of baking soda, and ½ teaspoon of salt.

the dry ingredients mixed together in a glass bowl

In a large bowl, beat ¾ cups of softened butter (1½ sticks) until light. This step adds air to the butter, making the cake more tender.

For the best results, beat the butter and sugar together for a good three minutes.

the butter and sugar creamed together in a mixing bowl

While the butter and sugar are being worked together, mix 2 large eggs, 1¼ cups of buttermilk, and 1½ teaspoons of vanilla extract in a mid-sized measuring cup. The mixture may curdle a little. This is perfectly fine.

the wet ingredients mixed together in a glass jug

Add the flour mixture and wet ingredients to the butter mixture separately in three alternating additions. Begin by adding one-third of the wet mixture, then one-third of the dry ingredients, and continue alternating until both the flour mixture and wet ingredients have been fully incorporated into the butter mixture.

The flour mixture for the crumb coffee cake batter mixed in a mixing bowl.

It’s important not to overmix the batter, so only mix until the ingredients are just combined. The mixture will be thick. The thick batter ensures that the crumb topping stays on top of the cake.

the tick batter for the crumb coffee cake in a bowl.

Assembling The Cake

Transfer the cake batter to the prepared baking pan, spreading it evenly over the pan.

the Crumb Coffee Cake cake batter spread in the pan

Hand-squeeze small handfuls of topping together and crumble clumps evenly over the cake batter, covering with a thick layer of topping.

This is the most satisfying step! The generous topping of buttery, tender cinnamon crumbs makes Crumb Coffee Cake irresistible.

the cake batter covered in the crumb topping in the pan

Bake for 45 minutes to an hour or until the tester comes out clean and the topping is deep golden brown and a little crisp. The baking time may vary depending on your oven, so keep an eye on it after 45 minutes.

the baked cake cooling tin the pan

Cool the cake in the dish on a rack for at least 30 minutes. This step is important to allow the crumbs to set. Once cool, dust with powdered sugar.

the Crumb Coffee Cake being dusted with powdered sugar

Cut the Crumb Coffee Cake into squares to serve.

Crumb Coffee Cake  with a thick crumb topping and topped with powdered sugar

Enjoy every last bite of this delicious cake with a cup of coffee or tea.

a fork holding a bite of Crumb Coffee Cake
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Erren’s Top Tips & Variations

  • Make the topping first.  Leaving the batter to sit before baking may cause problems with rising, causing the topping to sink into the cake.
  • Use a pastry cutter to work the melted butter into the flour mixture for a more tender crumb topping.
  • Use good quality unbleached flour for the cake (with 4 to 5 g of protein) for the best result.  Lower-quality flour may not have the stability to hold the topping.
  • Don’t overmix the batter once the flour is added.  Overmixing can cause a tough, dense cake.
  • Be sure to cool the cake completely before dusting it with sugar.  A warm cake will melt the sugar.

Storage & Freezing Instructions

Storage: Crumb Coffee Cake can be stored at room temperature, covered, for up to 3 days. To store the cake for longer, wrap it tightly in plastic wrap and refrigerate it for up to a week.

Freezing Instructions: To freeze the cake, wrap it tightly in plastic wrap and store it in a freezer-safe container for up to three months.

Crumb Coffee Cake piled high with crumb topping and topped with powdered sugar

Recipe

Crumb Coffee Cake

A moist, tender cake topped high with delicious chunks of cinnamon sugar goodness!
4.89 from 144 votes
Print Pin
Prep Time: 15 minutes mins
Cook Time: 45 minutes mins
Total Time: 1 hour hr
Serves 16 slices

Ingredients

For the topping:
  • 2 cups brown sugar (packed)
  • 2 tablespoons ground cinnamon
  • 1 teaspoon salt
  • 1 cup butter ((2 sticks), melted – plus more if needed)
  • 3 cups cake flour
For the cake:
  • 2½ cups all-purpose flour
  • ½ teaspoon baking powder
  • 1 teaspoon baking soda
  • ½ teaspoon salt
  • ¾ cups butter ((1½ sticks) softened)
  • 1½ cups sugar
  • 2 large eggs
  • 1¼ cups buttermilk
  • 1½ teaspoons vanilla
  • ½ cup powdered sugar (for dusting)

Instructions

For a Tender Crumb Topping
  • Sift the cake flour, brown sugar, cinnamon, and salt together into a large bowl and whisk to combine.
  • Add the melted butter and work it into the flour mixture with a pastry cutter or fork until there is no visible dryness. Squeeze a handful of the topping into your hand. If it doesn’t clump together, add a little more melted butter until it does. Set aside.
For a crunchy topping
  • Mix the brown sugar, cinnamon, and salt together in a large bowl. Stir in the melted butter, then gently mix in the flour, being careful not to overmix (you just want to moisten the flour and mix until there is no visible dryness).
  • Squeeze a handful of the topping into your hand. If it doesn’t clump together, add a little more melted butter until it does. Set aside.
For the cake
  • Preheat the oven to 350f/175c.  Grease a 9×13 inch baking pan.
  • Mix the flour, baking soda, baking powder, and salt in a medium mixing bowl.
  • Beat the softened butter in a large bowl until light.
  • Add sugar and beat until light and fluffy.
  • In another small bow, mix together the eggs, buttermilk, and vanilla until combined.
  • Add the flour and wet ingredients to the butter mixture in three alternating additions starting with the wet ingredients. Mix until just combined.
  • Transfer the cake batter to the prepared baking pan (the batter will be thick); spread it evenly over the pan.
  • Hand-squeeze small handfuls of topping together and crumble clumps evenly over the cake batter, covering with a thick layer of topping.
  • Bake 45 minutes to an hour or until the tester comes out clean and the topping is deep golden brown and a little crisp.
  • Cool the cake in the pan on a cooling rack for at least 30 minutes.  Dust with powdered sugar and cut into squares to serve.

Tips

UPDATE NOTES: This blog post was originally published in July 2014. In 2023, the recipe was updated and extensively tested to address reported issues with sinking crumbs, resulting in a new and improved version of this delicious Crumb Coffee Cake. If you want to make the original recipe, replace the cake flour with all-purpose/plain flour and follow the instructions for the crunchy topping.
  • Make the topping first.  Leaving the batter to sit before baking may cause problems with rising, causing the topping to sink into the cake.
  • Use good quality unbleached flour in the cake batter (with 4 to 5g of protein) for the best result.  Lower-quality flour may not have the stability to hold the topping.
  • Don’t overmix the batter once the flour is added.  Overmixing can cause a tough, dense cake.
  • Be sure to cool the cake completely before dusting it with sugar.  A warm cake will melt the sugar.
  • If you don’t have buttermilk on hand, don’t panic, you can make your own. One cup of milk plus 1 tbsp of white vinegar or lemon juice is a great rule of thumb.
    For this recipe: 1¼ cups of milk plus 1¼ tablespoons of white vinegar or lemon juice.
Show Nutrition Hide Nutrition

Nutrition

Calories: 574 | Carbohydrates: 84g | Protein: 6g | Fat: 24g | Saturated Fat: 15g | Cholesterol: 83mg | Sodium: 523mg | Potassium: 202mg | Fiber: 2g | Sugar: 50g | Vitamin A: 767IU | Calcium: 103mg | Iron: 2mg
Created by Erren Hart
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Update Notes: This post was originally published in July 2014, but was republished in 2023 with a new recipe that was altered to address reported issues with sinking crumbs.

4.89 from 144 votes (62 ratings without comment)

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293 responses

  1. PatC Avatar
    PatC
    03/23/2025

    Loved this recipe. I usually always use grams but 29.57 grams of ground cinnamon in the topping didn’t seem right.
    29.57 grams measured to almost 1/3 cup – which was much more than the 2 tablespoons. Could your grams be off on this ingredient? I put in 2 tablespoons instead of using the grams and it tasted great. Thank you for a very good crumb coffee cake recipe.

    Reply
    1. Erren's Kitchen Avatar
      Erren’s Kitchen
      03/25/2025

      Thank you so much for your kind words—I’m so glad you enjoyed the recipe! And you’re absolutely right to question the cinnamon measurement—great eye! The 29.57 grams was mistakenly auto-converted from tablespoons, but cinnamon is much lighter by weight. Two tablespoons of ground cinnamon should weigh around 15 grams, not 29.57. Thanks for catching that! I’ll get that corrected in the recipe to avoid confusion. Really appreciate you taking the time to point it out—and happy baking!

      Reply
  2. Liz Spencer Avatar
    Liz Spencer
    12/09/2024

    Like you, Erren, I love anything with a crumb topping, so can’t wait to try this coffee cake! But I’m wondering, if I want a higher cake and bake this in an 8 x 8, rather than 9 x 13 pan, how much longer do you think I should cook it, please?

    Reply
    1. Erren Hart Avatar
      Erren Hart
      12/09/2024

      Hi Liz, Thank you for your comment! I’m so glad you’re excited to try this crumb coffee cake! Baking it in a a deep 8 x 8 pan instead of a 9 x 13 will definitely make the cake higher, but it will also require a longer baking time due to the thicker batter. I recommend the pan should ideally be at least 2.5 inches deep to accommodate the rise of the batter and the crumb topping. Start by adding 10-15 minutes to the baking time. Be sure to check for doneness by inserting a toothpick into the center—if it comes out clean or with just a few moist crumbs, it’s ready. Keep an eye on it, and you can always tent it with foil if the top starts to brown too much before the center is fully baked. Let me know how it turns out! 😊

      Reply
  3. Bob L Avatar
    Bob L
    07/12/2024

    I grew up in New Jersey and now live in New Hampshire. I remember getting these at our local bakery almost every weekend.
    I made this recipe last 2 weeks ago and they came out fantastic!!! Took me back yo my childhood.
    I got a request to make them again today for the weekend. I cut the recipe completely in half and used a 8x 8 pan.
    Still more than enough for 2 of us.
    This recipe gets a 10 from me!!!

    I got

    Reply
    1. Erren's Kitchen Avatar
      Erren’s Kitchen
      07/15/2024

      I LOVE that my recipe brought back such wonderful memories for you, Bob! Thank you for trying it and thank you so much for leaving such wonderful feedback!

      Reply
  4. Lori Mackey Avatar
    Lori Mackey
    02/25/2024

    My dad is a crumb cake aficionado and he couldn’t get enough of it! I asked how much he wanted to take home and he said “all of it!” Great recipe, thank you so much!

    Reply
    1. Erren's Kitchen Avatar
      Erren’s Kitchen
      02/26/2024

      Lori, that is SO wonderful!!! We are so glad he loved it enough to want to take it all home! Thank you for giving it a try and for taking the time to leave such awesome feedback! ❤️

      Reply
  5. Sue G Avatar
    Sue G
    01/17/2024

    This recipe takes me back home to New Jersey. I have made the old recipe for a few years and noticed the updated one just a couple months ago. Both come out extremely good and the recipe is one my boys will bring to their own families. Thank you for sharing!

    Reply
    1. Erren's Kitchen Avatar
      Erren’s Kitchen
      01/18/2024

      Thank you so much, Sue!! We love that you have enjoyed both recipes for the coffee cake and that it brings you back home! 🥰

      Reply
  6. Karen Avatar
    Karen
    09/12/2023

    this is the ultimate crumb cake. I love it. only one issue was my crumb topping was very hard. How can I fix this for next time?

    Reply
    1. Erren Hart Avatar
      Erren Hart
      09/13/2023

      Hi Karen, did you read through the entire article? There are a few tips to help with this, but sifting the dry ingredients for the topping as well as using cake flour should make a much softer crumb. I’m so glad you liked the recipe! Your kind words and feedback are truly appreciated!

      Reply
  7. Alison Wright Avatar
    Alison Wright
    07/19/2023

    How do i make this recipe in English measures, I’ve made it and it’s gone hard, I have had to throw it away

    Reply
    1. Erren Hart Avatar
      Erren Hart
      07/20/2023

      Hi Alison, Over the ingredients, there is a button to convert to metric.

      Reply
    2. Edie Perew Avatar
      Edie Perew
      11/02/2024

      Wanted to bake something special for a friend’s birthday brunch and chose this crumb cake. OMG!! Amazing! We couldn’t get enough of it!! This recipe is really a keeper!! Thank you !!

      Reply
      1. Erren's Kitchen Avatar
        Erren’s Kitchen
        11/02/2024

        What wonderful feedback!! I am so happy everyone loved it! Thank you for taking the time to leave the feedback.

  8. Erren Hart Avatar
    Erren Hart
    06/28/2023

    Your comment put a smile on my face. I’m happy that the recipe was a hit for you.

    Reply
  9. Missing home Avatar
    Missing home
    06/05/2023

    Wow! This tastes just like it came from the bakeries back home in CT! Now I can make my own. So, so good! Thank you!

    Reply
    1. Erren Hart Avatar
      Erren Hart
      06/06/2023

      You’re welcome! I’m delighted to hear that the cake turned out just like the ones from the bakeries back home! There’s something special about being able to recreate those nostalgic flavors in your own kitchen! I’m glad you enjoyed it so much! Happy baking, and I hope you enjoy many more homemade coffee cakes to come!

      Reply
  10. Alison wright Avatar
    Alison wright
    05/19/2023

    I absolutely adored this recipe
    I made this today, only because it said brown sugar packed I wasn’t sure which to use, so I used dark brown, it is gorgeous, bit tough with cups as I’m English, but worked it out with metric measurements it turned out wonderful, the topping is out of this world like the cake thank you kiss for introducing your wonderful cake to the world, I will make it my regular cake now

    Reply
    1. Erren Hart Avatar
      Erren Hart
      05/19/2023

      Thank you so much for your delightful feedback! I’m happy to hear that you adored the recipe. Using dark brown sugar was a great choice, and I’m glad it turned out gorgeous for you. I understand that the cup measurements can be a bit challenging for those used to metric measurements, but I’m glad you were able to work it out and achieve a wonderful result. The topping is indeed out of this world, and I’m overjoyed that you enjoyed both the cake and the topping. It means the world to me that you’ve made it your regular cake now. Thank you for giving my recipe a chance and for your kind words. Happy baking, and may you continue to enjoy many delicious moments with this cake!

      Reply
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